This Cookie Policy explains how Fortivo Health (“Fortivo Health”, “Fortivo”, “we”, “our” or “us”) uses cookies and similar technologies when you visit or interact with https://fortivohealth.com.

These technologies help us operate our website, maintain shopping functionality, understand website usage, remember preferences and, where enabled and permitted, measure marketing performance.

This Policy should be read alongside our Privacy Policy, Terms of Sale and other applicable website policies.

1. What Are Cookies?

Cookies are small text files stored on your device by a website when you visit it. They allow the website to remember information about your visit, such as your preferences, session details or shopping cart contents.

We may also use similar technologies, including pixels, tags, scripts, local storage and tracking identifiers. These technologies can help us understand interactions with our website and measure the effectiveness of our services and advertising.

For simplicity, this Policy refers to cookies and similar technologies collectively as “cookies”, unless the context requires otherwise.

2. Why We Use Cookies

Fortivo Health may use cookies for the following purposes:

• To keep the website functioning properly.

• To support customer accounts, login sessions and shopping carts.

• To facilitate checkout and payment-related processes.

• To remember preferences and improve website usability.

• To understand website traffic and performance.

• To identify technical errors and improve security.

• To measure advertising and promotional campaign performance.

• To support affiliate referral attribution and discount codes.

• To deliver or evaluate relevant marketing where permitted.

The cookies used on our website depend on the features, integrations and services currently enabled.

3. Types of Cookies We Use

3.1 Strictly Necessary Cookies

These cookies support essential website functionality and are generally required for the services you request.

They may be used to:

• Maintain login and session information.

• Remember products in your shopping cart.

• Support checkout and order processing.

• Maintain website security and prevent fraudulent activity.

• Preserve essential technical settings.

Disabling these cookies may prevent certain parts of the website from working correctly.

Where permitted by applicable law, strictly necessary cookies may operate without consent when they are genuinely required to provide the requested service.

3.2 Functional Cookies

Functional cookies help remember preferences and improve your browsing experience.

Depending on the website configuration, they may remember selected settings, interface preferences or previously selected options.

If these cookies are disabled, some convenience features may not function as expected.

3.3 Analytics and Performance Cookies

Analytics cookies help us understand how visitors interact with our website.

They may collect information such as:

• Pages visited.

• Time spent on pages.

• Navigation patterns.

• Referring websites.

• Browser and device information.

• General interaction and performance data.

We may use analytics services, such as Google Analytics, if configured on our website, to assess traffic and improve usability.

Analytics information may be aggregated or otherwise processed to help us understand overall website performance.

Where required by applicable law, non-essential analytics cookies will be used only after the necessary consent has been obtained.

3.4 Advertising and Marketing Cookies

Advertising cookies and similar technologies may be used to measure campaigns, understand interactions with advertisements and help deliver relevant promotional content.

Depending on the integrations enabled, these technologies may be provided by advertising platforms such as Meta or Google.

They may help us understand whether an advertisement resulted in a website visit, product interaction or purchase.

Where permitted and appropriately configured, advertising technologies may also support audience measurement or remarketing.

Non-essential advertising cookies will be activated only in accordance with applicable consent requirements and the choices available to you.

3.5 Affiliate and Referral Cookies

Fortivo Health may use affiliate tracking systems to attribute eligible purchases to affiliate partners.

When you visit our website through an affiliate referral link or use an eligible discount code, the relevant system may record a referral identifier, campaign information or other transaction-related information.

Cookies or similar technologies may help maintain referral attribution during your shopping session or for a defined attribution period.

Affiliate tracking settings depend on the affiliate system in use. Where consent is required for the relevant technology, it will be subject to your applicable cookie preferences.

3.6 Security and Fraud-Prevention Technologies

Certain cookies or identifiers may help protect accounts, detect suspicious activity, maintain session integrity and prevent misuse of our website.

These technologies support the security of customer accounts, transactions and website infrastructure.

4. First-Party and Third-Party Cookies

First-party cookies are set by our website or the systems operating it.

Third-party cookies or similar technologies may be provided by external services integrated into our website, such as analytics, advertising, payment, security or affiliate platforms.

Third-party providers may process information according to their own privacy policies and terms.

The providers used may change as our website evolves. We will seek to maintain appropriate disclosures and consent mechanisms for the technologies actually in use.

5. Cookies Used on Our Website

The specific cookies on Fortivo Health depend on our WordPress, WooCommerce, payment, analytics and marketing configurations.

For example, a WooCommerce store may use cookies to maintain shopping sessions, remember cart contents and support checkout. Analytics or advertising integrations may introduce additional cookies.

We do not intend this Policy to represent that every example below is necessarily active on the website.

A current cookie inventory should be maintained based on the technologies detected on the live website.

Actual cookie names, providers and retention periods should be documented using the live website’s cookie scan or consent-management tool.

6. How We Obtain and Manage Consent

Where applicable law requires consent for non-essential cookies, Fortivo Health will provide an appropriate mechanism to accept or reject those technologies.

Depending on the consent tool implemented, you may be able to:

• Accept all optional cookies.

• Reject non-essential cookies.

• Choose specific categories of cookies.

• Change your preferences later.

• Withdraw previously provided consent.

Essential cookies may continue to operate where they are necessary to provide a service you request or where another lawful basis applies.

Your preferences should be respected by the relevant website integrations. Some third-party technologies may require additional configuration to prevent them from loading before consent.

Simply continuing to browse the website should not be treated as consent where applicable law requires an affirmative choice.

7. How to Manage Cookies in Your Browser

Most browsers allow you to review, block or delete cookies through their privacy or security settings.

You may be able to configure your browser to:

• Block all cookies.

• Block cookies from selected websites.

• Delete existing cookies.

• Receive notifications when cookies are set.

Please note that blocking essential cookies may affect account access, cart functionality, checkout and other services.

Deleting cookies may also remove saved preferences or reset your cookie consent choices.

Browser controls do not necessarily disable every tracking technology, such as certain pixels or other forms of device-based tracking. Where applicable, use the cookie preference mechanism provided on our website as well.

8. Marketing and Advertising Preferences

Where advertising technologies are enabled, you may be able to manage personalised advertising through the relevant advertising platform’s settings.

You may also be able to opt out of promotional emails or other marketing communications using the unsubscribe or opt-out mechanisms provided.

Opting out of marketing communications does not automatically disable essential website cookies or every analytics technology. These preferences may need to be managed separately.

Where required by applicable law, we will provide the relevant opt-out or consent controls for covered advertising and data-sharing activities.

9. Personal Information and Cookies

Some cookies and similar technologies may collect or associate information that qualifies as personal data under applicable law.

Depending on the technology, this information may include online identifiers, device information, browsing events, referral identifiers or website interaction data.

We handle such information in accordance with our Privacy Policy and applicable legal requirements.

We do not intend to use cookie information to infer sensitive medical conditions or make unrelated health assessments about website visitors.

For further information about personal information, disclosures, retention and privacy rights, please read our Privacy Policy.

10. International Visitors

Fortivo Health may serve visitors in different countries. The rules governing cookies, online identifiers, targeted advertising and consent vary by jurisdiction.

Where required, we will implement appropriate consent, preference and opt-out mechanisms for the locations and activities covered by applicable law.

The availability of a particular cookie or tracking technology may depend on your location, your selected preferences and the website configuration.

11. Data Retention

Cookies may be session-based or persistent.

Session cookies generally expire when you close your browser or when the relevant session ends. Persistent cookies remain on your device until they expire or are deleted.

The retention period for a particular cookie depends on its purpose, provider and configuration.

Information collected through cookies may be retained separately by the relevant service provider in accordance with its settings, applicable agreements and legal requirements.

We aim to retain information only for as long as reasonably necessary for the relevant purpose, subject to applicable law.

12. Changes to This Cookie Policy

We may update this Cookie Policy when our website features, integrations, tracking technologies or legal obligations change.

Any revised version will be published on this page with an updated “Last Updated” date.

We encourage you to review this Policy periodically so that you remain informed about our use of cookies and similar technologies.

Where required by law, we will obtain renewed consent or provide additional notice when changes warrant it.

13. Contact Us

If you have questions about this Cookie Policy or wish to enquire about our use of cookies and similar technologies, please contact:

Fortivo Health

• Website: https://fortivohealth.com

• Privacy email: [Insert privacy contact email]

• Customer support: [Insert customer support email]

• Registered address: [Insert registered business address]

Please include a brief description of your enquiry so that we can direct it to the appropriate team.

Fortivo Health

We aim to be transparent about the technologies used on our website and to provide appropriate choices regarding your privacy.