Website: https://fortivohealth.com

Fortivo Health (“Fortivo Health”, “Fortivo”, “we”, “our” or “us”) respects your privacy and is committed to handling your personal information responsibly. This Privacy Policy explains how we collect, use, store, disclose and protect personal information when you visit our website, create an account, purchase products, register for our affiliate programme, communicate with us, or interact with our marketing and digital services.

This Policy applies to visitors, customers, registered users, prospective customers, affiliates, business partners and other individuals who interact with Fortivo Health through our website or related communication channels.

Please read this Policy carefully before using our website or providing personal information.

1. Who We Are

Fortivo Health operates an online platform for wellness-related products and associated educational and commercial content, including products such as Glutathione S-100, Vital NAD100 and other formulations offered through our product catalogue.

For the purposes of this Privacy Policy, the entity legally responsible for operating the website and processing personal information is:

• Legal entity name: [Insert registered legal entity name]

• Brand name: Fortivo Health

• Website: https://fortivohealth.com

• Registered business address: [Insert complete registered address]

• Privacy enquiries: [Insert dedicated privacy contact email]

• General support: [Insert customer support email]

• Telephone: [Insert business contact number, if applicable]

Where required by applicable law, the relevant Fortivo Health operating entity will act as the data fiduciary, data controller or equivalent responsible organisation for the processing described in this Policy.

Please contact us using the details above if you have questions about this Policy or wish to exercise your privacy rights.

2. Information We Collect

We collect personal information that is reasonably necessary to operate our website, process transactions, administer customer and affiliate accounts, communicate with users and improve our services.

The information collected depends on how you interact with us.

2.1 Information You Provide Directly

You may provide information when you:

• Create or manage a customer account.

• Place an order or proceed through checkout.

• Subscribe to our communications.

• Contact customer support.

• Submit a product enquiry or feedback.

• Register for or participate in our affiliate programme.

• Submit business, billing or tax information.

• Participate in a promotion, survey or campaign.

This information may include:

• Full name.

• Email address.

• Telephone or mobile number.

• Billing address.

• Shipping or delivery address.

• Account login details and account preferences.

• Order details, products purchased, quantities, transaction references and order history.

• Customer support messages and correspondence.

• Marketing preferences and consent records.

• Affiliate registration details and programme-related information.

• Business name, business address and GSTIN or other tax identification details, where applicable.

• Payment status and transaction-related information received from payment providers.

• Other information you voluntarily submit through our website or communication channels.

Please provide only information that is accurate and necessary for the relevant transaction or service.

2.2 Payment Information

Payments made through our website may be processed by third-party payment gateways or financial service providers.

Depending on the payment method, these providers may collect payment card details, bank information, UPI details, billing information, fraud-prevention data or other information necessary to authorise and complete a transaction.

We may receive payment confirmations, transaction identifiers, payment status, refund information and limited payment-related details.

We do not intend to collect or store complete payment card credentials on our own systems where payment processing is handled by an external payment provider. The actual handling of payment information depends on the payment integration and configuration in use.

Payment providers process information under their own terms, privacy notices and security procedures.

2.3 Account and Technical Information

When you browse or use our website, certain technical information may be collected automatically, including:

• IP address.

• Browser type and version.

• Device type and operating system.

• Language and regional settings.

• Referring website or page.

• Pages viewed and links clicked.

• Session identifiers and timestamps.

• Website performance, error and diagnostic information.

• Cookie identifiers and similar tracking information, where enabled.

We use this information to maintain website functionality, protect our services, identify technical issues and understand how visitors use the website.

2.4 Product-Related and Health Information

Fortivo Health offers wellness-related products and educational content. We do not require visitors to disclose medical histories or diagnoses simply to browse our website or purchase products.

However, you may voluntarily disclose health-related information in a message, enquiry, review or other communication.

Please avoid sending medical records, detailed health histories, prescription information or other sensitive health information unless it is specifically requested through an appropriate and secure process.

Where such information is received, we will handle it only for a legitimate and appropriate purpose, subject to applicable law. We do not intend to use health information disclosed in customer support messages to build advertising profiles or make unrelated marketing decisions.

Information about a product you purchase may form part of your order history. This does not necessarily mean that we have verified your medical condition, suitability for a product or health status.

2.5 Information from Third Parties

We may receive information from third parties when you interact with our services, including:

• Payment gateways and fraud-prevention providers.

• Shipping companies and logistics partners.

• Affiliate tracking and referral systems.

• Website hosting and security providers.

• Analytics and advertising platforms, where enabled.

• Email, SMS and WhatsApp communication providers.

• Social media platforms when you interact with our pages or advertisements.

• Publicly available business information where relevant to an affiliate or business enquiry.

We use information received from third parties in accordance with the purpose for which it was provided and applicable law.

3. How We Use Your Information

We may use personal information for the following purposes.

3.1 Website Operation and Customer Accounts

To create and manage customer accounts, authenticate users, provide account access, maintain preferences, enable account-related features and provide support.

3.2 Order Processing and Fulfilment

To process purchases, confirm orders, communicate order status, arrange shipping, manage delivery, handle returns and refunds, respond to transaction enquiries and maintain order records.

3.3 Payments, Billing and Tax Administration

To verify transactions, reconcile payments, issue invoices, process refunds, maintain financial records, prevent payment abuse and fulfil applicable accounting and tax obligations.

Where applicable, we may process GSTIN, business information or other tax details provided by customers or affiliates for invoicing, tax documentation, accounting and compliance purposes.

3.4 Affiliate Programme Administration

To register and verify affiliates, maintain affiliate accounts, assign referral identifiers, generate or manage referral links and discount codes, attribute eligible purchases, calculate commissions, review transactions, process approved payouts and investigate suspected fraud or programme abuse.

3.5 Customer Support and Communication

To respond to enquiries, resolve complaints, provide assistance with accounts or orders, communicate important service information and maintain records of support interactions.

3.6 Marketing and Promotional Communications

Where permitted by law and subject to applicable consent and preference requirements, we may use contact details to send:

• Product announcements.

• Promotional offers and discounts.

• New product information.

• Educational and informational content.

• Newsletter updates.

• Invitations to campaigns or events.

• Relevant information about Fortivo Health and its services.

You may opt out of promotional communications at any time. Opting out of marketing will not prevent us from sending essential transactional, account-security, order, billing or other service-related communications.

3.7 Advertising and Campaign Measurement

Where the relevant technologies are enabled and legally permitted, we may use cookies, pixels, conversion tags or similar tools to measure advertising performance, understand campaign effectiveness, identify website interactions following an advertisement and deliver or evaluate relevant promotional content.

This may involve sharing certain online identifiers or event information with advertising platforms. Where required, we will obtain consent or provide the applicable choices and opt-out mechanisms.

3.8 Website Analytics and Improvement

To understand website traffic, assess page performance, identify usability issues, improve navigation, evaluate product interest and make our website more reliable and useful.

3.9 Security and Fraud Prevention

To detect suspicious transactions, prevent unauthorised account access, investigate potentially fraudulent activity, protect our website and users, and enforce our terms and policies.

3.10 Legal and Regulatory Obligations

To comply with applicable laws, respond to valid legal requests, maintain required records, address disputes, enforce our rights and cooperate with competent regulatory or law-enforcement authorities where legally required.

4. Legal Grounds and Consent

We process personal information on an appropriate legal basis, depending on the applicable jurisdiction and the purpose of processing.

These grounds may include:

• Consent: Where you have agreed to a specific use of your information, such as optional promotional communications or non-essential tracking technologies where consent is required.

• Contractual necessity: Where processing is necessary to create an account, fulfil an order, administer an affiliate relationship or provide a service you have requested.

• Legal obligations: Where information must be processed or retained to comply with applicable laws, tax requirements or lawful directions.

• Legitimate and permitted business purposes: Where recognised by applicable law, such as maintaining website security, preventing fraud, resolving disputes and improving services, subject to relevant rights and restrictions.

Where consent is the applicable basis, you may withdraw it through the available mechanism or by contacting us. Withdrawal does not invalidate processing lawfully carried out before withdrawal, and some information may still need to be processed or retained for other lawful purposes.

We will not treat consent to receive marketing communications as a condition of purchasing products where such consent is not necessary for the transaction.

5. Cookies and Similar Technologies

Our website may use cookies and similar technologies to provide essential functionality, remember preferences, maintain sessions, analyse website usage and support marketing activities.

5.1 Types of Cookies

Essential cookies: These support necessary website functions such as account authentication, cart management, checkout, security and session continuity.

Functional cookies: These remember preferences and improve the browsing experience.

Analytics cookies: These help us understand website traffic, user journeys, performance and interactions.

Advertising cookies and pixels: Where enabled, these may help measure campaigns, attribute conversions, limit repeated advertisements or deliver relevant promotional content.

5.2 Managing Cookie Preferences

You may be able to manage cookies through your browser settings and, where provided, our website’s cookie preference tool.

Blocking essential cookies may affect shopping carts, account access, checkout or other website features.

Where applicable law requires consent for non-essential cookies or similar technologies, we will provide an appropriate consent mechanism before activating them.

Please note that deleting browser cookies may reset previously selected preferences.

6. When We Share Personal Information

We do not disclose personal information indiscriminately. We may share information with the following categories of recipients when necessary for the purposes described in this Policy.

6.1 Service Providers

We may engage service providers for:

• Website hosting and infrastructure.

• Website maintenance and security.

• E-commerce and account management.

• Payment processing.

• Shipping and delivery.

• Customer support.

• Email, SMS and WhatsApp communications.

• Analytics and performance monitoring.

• Affiliate tracking and commission administration.

• Accounting, invoicing and tax administration.

These providers may process personal information on our behalf or independently where their services and applicable law permit.

6.2 Payment Providers

Payment providers receive information necessary to authorise, process and secure transactions. Their handling of payment information is governed by their own applicable terms and privacy notices.

6.3 Shipping and Logistics Partners

We may share recipient names, contact numbers, shipping addresses, order references and relevant delivery information with logistics providers so they can deliver purchases, provide tracking updates and manage delivery issues.

6.4 Affiliate Programme Participants

When a customer uses an affiliate link or discount code, our affiliate system may associate the purchase with the relevant affiliate identifier.

Affiliates may receive limited information about attributed referrals, eligible orders, commission status or programme performance, depending on the dashboard and programme configuration.

Affiliates are not intended to receive customers’ complete payment credentials, passwords or unrelated personal information. We will limit affiliate access to the information necessary for legitimate programme administration.

6.5 Analytics and Advertising Partners

Where analytics or advertising integrations are enabled, certain device identifiers, cookie identifiers, browsing events, conversion information or campaign data may be shared with relevant platforms.

These partners may process such information under their own terms and privacy policies. Some uses, including targeted advertising, may be subject to consent or opt-out rights under applicable law.

6.6 Professional Advisers and Authorities

We may disclose relevant information to legal advisers, auditors, accountants, insurers, regulators, courts or law-enforcement authorities where reasonably necessary and legally permitted or required.

6.7 Business Transfers

If Fortivo Health undergoes a merger, acquisition, restructuring, financing, sale of assets or similar business transaction, personal information may be transferred to the relevant parties where legally permitted and subject to appropriate safeguards.

6.8 Other Disclosures

We may disclose information where you have directed us to do so, where you have given appropriate consent, or where another lawful basis permits the disclosure.

We do not authorise service providers to use personal information obtained on our behalf for unrelated purposes where such use is prohibited by our agreements or applicable law.

7. Affiliate Programme and Referral Tracking

Fortivo Health may offer an affiliate or partner programme through which eligible participants promote products using referral links, unique codes or other tracking mechanisms.

7.1 Information Collected from Affiliates

Affiliate registration may require information such as:

• Full name and contact details.

• Email address and telephone number.

• Account credentials.

• Business or organisation details, where applicable.

• Website, social media profile or promotional channel details.

• Payment or payout information.

• GSTIN and billing or tax information, where applicable.

• Referral performance, commission and transaction records.

• Information required to verify eligibility or investigate suspicious activity.

The information requested may vary according to the programme requirements and the affiliate’s location or tax status.

7.2 Referral Attribution

When a person visits our website through an affiliate link or applies an affiliate discount code, the website or affiliate tracking system may record the referral identifier, timestamp, campaign information, applicable order reference and eligible purchase details.

This information helps us determine whether a purchase qualifies for affiliate credit and calculate commissions under the applicable programme terms.

Tracking may involve cookies or similar technologies, subject to the settings and disclosures applicable to the system in use.

7.3 Affiliate Payments and Tax Documentation

We may use affiliate information to verify payout details, process approved commissions, issue relevant documentation, maintain financial records and fulfil applicable tax obligations.

Where required, affiliates may be asked to provide GSTIN, invoices, tax declarations or other supporting documentation.

Access to such information will be restricted to relevant personnel and service providers who require it for legitimate administrative, financial or compliance purposes.

7.4 Affiliate Marketing and Disclosure

Affiliates are responsible for ensuring that their promotional activities comply with applicable advertising, consumer protection, privacy and disclosure requirements.

Affiliates must not make false, misleading, unsubstantiated or unauthorised health-related claims about Fortivo Health products, nor imply medical approval, guaranteed results or official endorsement where none exists.

Affiliates must clearly disclose material commercial relationships with Fortivo Health where required by applicable law or platform rules.

7.5 Affiliate Account Closure

If an affiliate account is closed, we may retain relevant transaction, commission, payout, tax and dispute records for the period required by law or reasonably necessary to resolve outstanding matters.

Referral tracking and access to affiliate dashboards may cease when an account is terminated or the programme ends, subject to outstanding transactions and applicable programme terms.

8. Marketing Communications and Your Choices

We may communicate with you through email, telephone, SMS, WhatsApp or other channels you provide or use to contact us.

8.1 Promotional Messages

Promotional communications may include newsletters, product updates, campaign announcements, special offers and other marketing content.

Where required, we will obtain your consent before sending such communications.

8.2 Opting Out

You may stop promotional emails by using the unsubscribe link included in the message.

For WhatsApp, SMS or other messaging channels, you may use the available opt-out mechanism or contact us directly to withdraw your marketing consent.

You may also contact our privacy team to update your communication preferences.

8.3 Transactional Messages

Even if you opt out of promotional communications, we may continue to send necessary messages concerning order confirmations, payment status, delivery, refunds, account security, policy changes or other services you have requested.

8.4 Advertising Preferences

You may be able to control personalised advertising through the relevant advertising platform, browser settings or our cookie preference mechanism, where available.

An opt-out from promotional messages does not automatically disable all website analytics or advertising technologies. Those technologies may need to be managed separately.

9. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, subject to applicable legal requirements.

Retention periods depend on the type of information and the purpose of processing.

Examples include:

• Customer accounts: For as long as the account remains active and for a reasonable period thereafter where necessary for security, dispute resolution or legal compliance.

• Orders and invoices: For the periods required under applicable accounting, tax and commercial laws.

• Payment and refund records: For financial reconciliation, fraud prevention, chargebacks and legal obligations.

• Affiliate records: For the duration of the relationship and any additional period required to administer commissions, payouts, tax obligations or disputes.

• Marketing preferences: For as long as necessary to honour communication choices and maintain records of consent or withdrawal.

• Support communications: For the period necessary to resolve enquiries, maintain service records and address disputes.

• Technical and security logs: For the period reasonably necessary to maintain security, investigate incidents and diagnose technical issues.

• Cookie and analytics data: According to the applicable tool configuration, consent choices and retention settings.

When information is no longer required, we will take reasonable steps to delete it, anonymise it or otherwise dispose of it securely, subject to applicable law and legitimate record-retention requirements.

Deleting an account does not necessarily result in the immediate deletion of every transaction, financial, tax, security or dispute record.

10. Data Security

We take reasonable technical and organisational measures designed to protect personal information against unauthorised access, disclosure, alteration, loss or misuse.

Depending on the systems in use, these measures may include access controls, secure connections, authentication measures, restricted administrative access, system monitoring, backups and security updates.

We also seek to use appropriate safeguards when engaging third-party service providers that process personal information on our behalf.

However, no website, online transmission or electronic storage system can be guaranteed to be completely secure. We cannot promise absolute security.

You should use a unique password, keep your login credentials confidential and notify us promptly if you suspect unauthorised access to your account.

Where required by applicable law, we will take appropriate steps to investigate and respond to personal data breaches, including making required notifications to affected individuals or authorities.

11. International Data Transfers

Fortivo Health may use service providers or technology infrastructure located in countries other than the country in which you reside.

As a result, personal information may be processed or stored across national borders, depending on the hosting, payment, analytics, communication and other services used by the website.

Where personal information is transferred internationally, we will apply the safeguards and restrictions required by applicable law.

The privacy protections available in the destination country may differ from those in your country of residence. Where required, we will take appropriate measures to protect the information transferred.

12. Your Privacy Rights

Depending on your location and the laws applicable to the processing of your information, you may have certain rights concerning your personal data.

These rights may include the following.

12.1 Access and Information

You may request information about the personal data we hold about you and how it is used, subject to applicable legal requirements and exceptions.

12.2 Correction

You may request correction of inaccurate or incomplete personal information.

You may also update certain account details through your account settings, where the relevant functionality is available.

12.3 Deletion

You may request deletion of personal information where permitted by applicable law.

We may need to retain certain information to comply with legal obligations, complete transactions, maintain tax records, resolve disputes, prevent fraud or establish or defend legal claims.

12.4 Withdrawal of Consent

Where processing is based on consent, you may withdraw your consent using the available mechanism or by contacting us.

Withdrawal may affect services or features that depend on the relevant information or permission.

12.5 Marketing Choices

You may opt out of promotional emails and other marketing communications using the available opt-out mechanisms.

12.6 Data Portability and Additional Rights

Where applicable law provides for data portability, restriction, objection or other rights, you may submit a request through our privacy contact.

12.7 Rights under Indian Data Protection Law

Where applicable, individuals whose personal data is processed in India may exercise rights provided under the Digital Personal Data Protection Act, 2023, and the rules and provisions in force at the relevant time.

These rights may include seeking information about processing, requesting correction or erasure where applicable, withdrawing consent and using the applicable grievance redressal process.

Requests will be handled in accordance with the applicable law, including any relevant conditions, exceptions and verification requirements.

12.8 Rights under US State Privacy Laws

Residents of certain US states may have additional rights under applicable state privacy laws. Depending on the law and whether its requirements apply to Fortivo Health, these rights may include access, correction, deletion, obtaining a portable copy of personal information and opting out of certain forms of targeted advertising or personal information sharing.

Where applicable, we will provide the required mechanisms to exercise these rights.

12.9 How to Submit a Request

To exercise a privacy right, contact us at:

Privacy email: [Insert dedicated privacy contact email]

Please describe your request and provide enough information for us to identify the relevant account or records.

We may ask for reasonable verification before acting on a request. We will not request unnecessary sensitive information solely to verify your identity.

We will respond within the time required by applicable law. Certain requests may be refused or limited where a lawful exception applies. Where appropriate, we will explain the reason.

You may also have the right to raise a complaint with the relevant data protection authority or other competent regulator.

13. Children’s Privacy

Our website is not intended to be directed at children, and we do not knowingly collect personal information from children where such collection is prohibited by applicable law.

If you believe that a child has provided personal information to us in circumstances where collection is not permitted, please contact us so that we can review the matter and take appropriate steps.

Where age restrictions, parental consent or additional safeguards apply, we will follow the requirements relevant to the service and jurisdiction.

14. Third-Party Websites and Services

Our website may contain links to external websites, payment pages, social media platforms, shipping services or other third-party services.

These third parties may collect or process information under their own privacy policies and terms. Fortivo Health does not control the privacy practices of independent third-party websites.

We encourage you to review the applicable privacy notice before providing information to an external service.

The inclusion of a link does not, by itself, mean that Fortivo Health endorses every practice or representation made by that third party.

15. Product Information and Health-Related Communications

Fortivo Health provides product descriptions, educational material, research-related information and wellness content through its website and associated communication channels.

Personal information submitted through product enquiries or customer support may be used to respond to the specific enquiry, provide product-related assistance or address a complaint.

We do not intend this Privacy Policy to serve as medical advice or as a representation that a product is suitable for every individual.

Product descriptions and educational materials should be read alongside the relevant product label, directions, warnings and other applicable product information.

You should consult an appropriately qualified healthcare professional regarding individual medical concerns, existing conditions, medication interactions or the suitability of a product for your circumstances.

We will not intentionally use private health information submitted in support communications to make unrelated advertising decisions.

16. Reviews, Testimonials and User-Submitted Content

If you submit a review, testimonial, photograph, comment or other content through our website or associated channels, the information you provide may be processed to display, moderate, respond to or administer that content.

Where you submit content publicly, information included in the submission may be visible to other users.

We will not assume permission to publish private correspondence or sensitive personal information merely because you contacted our support team.

If we intend to use a review, testimonial, image or other submission for promotional purposes in a manner requiring additional permission, we will obtain the necessary authorisation where required by law.

You should avoid including medical records, sensitive health details or other unnecessary personal information in public reviews.

17. Automated Processing and Fraud Prevention

We may use automated tools or rules to assist with activities such as identifying suspicious transactions, detecting unusual account activity, validating referral attribution, monitoring website security and flagging potentially fraudulent affiliate activity.

These tools may consider transaction references, technical identifiers, account activity, referral information or other relevant operational data.

Where applicable law grants rights concerning decisions made solely through automated processing, we will handle requests in accordance with those requirements.

We do not intend to use these operational measures to make unrelated medical diagnoses or health assessments about website visitors.

18. Do Not Track and Advertising Choices

Some browsers offer a “Do Not Track” setting. There is no universally consistent approach to interpreting this signal across all websites and services.

Our response to browser privacy signals will depend on the applicable law, the technologies in use and the capabilities of our website and service providers.

Where applicable law requires recognition of a supported opt-out preference signal, we will implement the required mechanism.

You may also manage available cookie preferences and use the privacy controls offered by relevant advertising platforms.

19. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our products, website functionality, affiliate programme, service providers, business operations or legal obligations.

When we make changes, we will update the “Last Updated” date at the top of this page.

Where required by law, we will provide additional notice or obtain consent before implementing changes that require it.

We encourage you to review this page periodically to remain informed about how we handle personal information.

20. Contact and Grievance Redressal

If you have questions about this Privacy Policy, wish to exercise a privacy right, want to update your preferences or believe that your personal information has been handled improperly, please contact us.

Privacy and Data Requests

• Organisation: [Insert legal entity name operating Fortivo Health]

• Privacy contact: [Insert dedicated privacy email]

• General support: [Insert customer support email]

• Registered address: [Insert complete registered address]

• Telephone: [Insert contact number, if applicable]

Please include a brief description of your concern and any relevant order or account reference. Do not include full payment card details, passwords or unnecessary sensitive information in your message.

We will review privacy enquiries and complaints and respond in accordance with applicable law.

Where a formal grievance officer, privacy officer or other designated contact is required by applicable law, the relevant details will be published here.

Fortivo Health

Your information deserves thoughtful handling. We are committed to transparency about how personal information is used to support our website, customers, products and affiliate relationships.